We're hiring
We're hiring a product designer and a business assistant. Both roles are remote.
Software people understand the first time.
Product at Ownform is the design of the software itself — flows, interfaces, design systems, prototypes and the analytics that tell you what works — for web apps, dashboards and mobile products.
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Selected work
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ProductWeb
Zenedu
Product and website for a creator commerce platform.
12 weeks, 2025
BrandProduct
FinancePay
Brand, product and website for Sharia-compliant inventory finance.
8 weeks, 2026
BrandProduct
Ommi AI
Brand and product for a personal AI clone that thinks and speaks like you.
8 weeks, 2026BrandProduct
Sona AI
Brand and product redesign concept for an AI assistant.
2025How it goes
- Weeks 1–2
Map
What the product does today, who uses it and where it breaks.
- Weeks 3–8
Design
Flows and screens, messy states first: empty, failed, loading, bulk. A prototype you can put in front of users.
- Weeks 9–12
Ship
Components, specs and reviews with your developers until the first release is out.
What is included
Interaction Architecture & Product Flows
Every flow on one map with one language for naming things — before a single screen is drawn.
Interface Design & Micro-interactions
Screens that answer one question each, with the small moments of feedback that make software feel alive.
Design Systems & Component Libraries
Tokens, components and rules, light and dark themes — so your own team keeps shipping after we leave.
Animated Product Visualizations & Demos
The product shown moving, for the site, the deck and the sales call.
Prototyping, Testing & User Validation
Clickable prototypes in front of real users; for Omnisent, two rounds with air-defence crews changed the whole alert hierarchy.
Analytics & Event Tracking
The events that matter defined with the design, so every release can be measured.
Why Ownform
- We design brand, product and web as one system
- We start with the business, not the moodboard
- The people you meet are the people who do the work
- We show work early and often. No big reveals
- AI handles the volume, so our time goes into the decisions
- We take on a few projects at a time, so each gets our full attention
- Most projects run 6 to 12 weeks. Some clients stay for years
What usually comes next
All services
Strategy
Before a pixel moves, we find the sentence your company is built on — and the few decisions that follow from it.
Brand
Identities that survive a deck made by someone else.
Web
Sites that do a job: explain the product in seconds, make a young company look like the one it’s becoming, and bring in the next call.
Development
We build what we design, so what launches is what was drawn — animation included.
Questions
Do you design MVPs?
Yes. Ommi launched its MVP on the product we designed. For an MVP we cut hardest: the smallest set of screens that proves the idea.
Can you redesign a product that already has users?
Yes. Zenedu came back three years after a landing page with a whole platform to rethink, and its team ships on our system today.
Do you build design systems?
Yes — in Figma, with tokens, components, both themes and documentation, and we work alongside your developers as they code it.
Do you test with users?
Whenever there are users to test with. It changes more than any review at a desk.
Journal
View allStudio notes, launches and what we're building right now.
Tell us what you’re building
We’ll say how brand and product can help — and whether we’re the right people for it.
What is a form session?30 minutes on video with the founder. You show us what you’re building — we tell you honestly how we can help and whether we’re a fit.